Brilliant Perfume Silhouettes

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When Coca Cola commissioned the design for their iconic bottle in 1915, the brief was for a "bottle so distinct that you would recognise it by feel in the dark.” This desire for an iconoclastic shape is one that permeates not only the world of soft drinks, but also that of perfume. The packaging of a fragrance has become an imperative part of an olfactory experience and, as photographer Milo Reid explains, "the bottles themselves become part of a ritual of preparation:…

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Image may be NSFW.
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