The Potent Interaction of Fashion and Fragrance

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In his 1985 novel Perfume: The Story of a Murderer, Patrick Süskind states that, “he who ruled scent ruled the hearts of men.” That’s a powerful sentiment – but it's one that holds particular truth when placed into the context of fashion. The acrid aura of civet detectable on the threads of courtesan dress; the subtle odour of Fracas clinging to the garments owned by the late, great Isabella Blow; the golden allure of a certain number five in its cubistic glass bottle. For thousands of…